I am a talented
I am a Principal Visual Designer with over 20 years of experience bridging the gap between complex business goals and intuitive, strategy-led design. My focus is on creative problem-solving and cultivating lasting partnerships.
Effective creative solutions that bridge visual excellence, marketing strategy, and usability
Proficient in leveraging Claude, Gemini, CoPilot, ChatGPT, and emerging AI tools to bridge the gap between generative technology and intuitive user experience design.
A reputation for clear, direct, and reliable communication. Experienced in leading cross-functional teams and navigating complex stakeholder scenarios.
Expertise in Figma, Sketch, and Adobe Creative Cloud to build scalable Design Systems and high-fidelity prototypes using Material Design standards.
Committed to W3C Standards and ADA compliance (AA & AAA). Data-driven approach utilizing A/B testing, usability studies, Pendo, and Google Analytics.
Hands-on production in responsive HTML5, CSS3, and JavaScript. Focused on asset optimization, email production, and clean, performant code.
Deeply integrated into Agile/Scrum environments. Expert user of Jira and Confluence for documentation, QA testing, and workflow management.
I had the opportunity to work with Jay on several marketing campaigns while at MyPoints.com. He is very skilled at developing creative for multiple approaches: online, email and even offline campaigns. Additionally, he’s great to work with and certainly an asset to any team!
Jay’s attitude and work ethic are phenomenal. Attention to his client’s branding and message with thoughtfully creative solutions are always a given. He has always demonstrated leadership skills with a great level of fairness and honesty. And the speed with which Jay can work is dizzying.
Jay has an outstanding creative ability that he continuously demonstrated project after project. He is timely, detail oriented, always goes above and beyond. To top it off, he has an amazingly positive and contagious outlook. I sincerely look forward to our next collaborative effort.
Jay is always a pleasure to work with. He was on the same team and was always very reliable and helpful in all our projects. He is always positive and inspires me to work harder and improve more everyday.
High-impact solutions built with a focus on clarity, user experience, and visual harmony
Hey, first round’s on me ...
If you value strategy and “less is more” design, let’s chat.
Reach out via phone,
LinkedIn, or text. I’d love to hear what you’re working on.
